Brackets and poles are used to support light, but the Utility Metals brand was way too dark.

The Utility Metals team came to me with a request to update their trade show materials. I took this opportunity to freshen up the brand and create a cleaner, brighter look. Below you will find two handouts used at their annual trade show, as well as a brief style guide I created for future cohesion.

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Will & Away Bourbon

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Product Launch - Locker Storage